ABO → CBO Promotion Tracker
Updated daily at 7AM SAST. Promote → pauses ABO, duplicates to CBO, shows budget. Scale → +20% CBO budget. Reactivate → restores ABO if CBO underperforms.
CPR Threshold Override
Ads with CPR below this value qualify for promotion. Default is R65 (your target CPR).
R65
Promote to CBO
- 1.Duplicates ad using Post ID method (social proof preserved)
- 2.Auto-pauses original ABO ad
- 3.Shows suggested CBO starting budget
- 4.New CBO ad created as PAUSED — activate in Meta Ads Manager
Scale Budget +20%
- 1.Shown when CBO CPR is on target after 7 days
- 2.Increases CBO campaign daily budget by 20%
- 3.Safe increment — avoids resetting learning phase
- 4.Records old and new budget for your records
Reactivate ABO
- 1.Shown when CBO CPR is worse than ABO after 7 days
- 2.Reactivates the original ABO ad immediately
- 3.Use when CBO scale-up fails to match ABO performance
- 4.Monitor the reactivated ABO for 48 hours
Promotion Criteria (all 4 must be met)
CPR Below Threshold
CPR must be below your set target (default R65)
Min R300 Spend
Enough data to make a confident scaling decision
Min 3 Purchases
Proven conversion ability — not just clicks
ROAS ≥ 2.0x
Minimum return before scaling ad spend
Today's Qualifying Ads(2026-11-01)
No qualifying ads todayNo ads qualify for promotion today.
Click "Run Check Now" to check immediately, or wait for the 7AM SAST auto-check.
CBO Budget Scaling History
Each point shows a Promote or Scale +20% event. The yellow dashed line is your R700/day CBO target.
No scaling events yet. Promote an ad and scale its budget to see the chart.